With the great British preoccupation with the weather, what brand could encapsulate the great nation better than Aquascutum whose name is an amalgamation of the Latin words meaning water and shield. Founded in 1851, and established from 1853 until 2011 on London’s Regent Street, this brand has a rich heritage in protecting cold bodies from the elements including the suffragettes on long campaigns and WW1 troops in the trenches. From officers to gentlemen, the trench coat became an icon of the silver screen in films such as Casablanca to the Pink Panther. The perfect balance of lightweight practicality and style, the trench coat has a well-earned place as a fashion staple. The company continued to invest in textile technology and invented new fabrics such as Wyncol, a cotton and nylon poplin mix with wind resist of up to 100 mph used by Edmund Hilary and his team for their ascent of Mount Everest in 1953. Beyond its innovations in the impervious, the brand also boasts a long history of tailored overcoats, suits for men and women's suits, outfitting royalty, nobility and politicians with their suits, tailored coats and evening wear. Their vintage pieces illustrate the quality and simple style of this old British brand.
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